Farmer J

Farmer J is a fast-casual brand offering a great variety of healthy and hearty dishes for the City of London. We were engaged to elevate the brand experience for Farmer J’s flagship store at King William Street, London. Tasked with the challenge of enhancing a predominately day trade brand, we simplified and amplified colour with key messaging to create a more engaging story whilst refining their existing brand language through a series of digital, print and illustrative assets.